6/3/2008
-
China
Giovanni Fabris, Fabris Media, underlines the importance of AGB Nielsen Media Research’s TAM system reporting from a national sample, and the business value it generates.
Click here to download the .pdf-file of the article.
Reproduced with permission of Admap, the world's primary source of strategies for effective advertising, marketing and research. To subscribe visit www.admapmagazine.com.
(c) Copyright Admap.
Send this News Article
