21/12/2001
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United Kingdom
BARB together with ATR UK will launch its new service as of 6am on 1st January 2002, based on an entirely new and larger panel.
Comparisons between the current and the new panel, based on "live" viewing data, to allow for an evaluation based on the most recent two weeks of data, confirm the new panel's sample efficiencies and its overall panel balance.
20/12/2001
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Australia
ATR Australia has expressed optimism at the decision of the Regional Broadcasters Tender Committee, due within the next two weeks. "The signs are very encouraging. Since the submission of our proposal, we've worked closely with the Committee, responding to their queries and building the foundation of what we hope will be a long and rewarding relationship for all concerned," said Warwick Hoare, CEO.
7/12/2001
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Italy
“We are pleased to have the possibility of updating the Authority about the improvements done since the last survey verification in 1988. These improvements have been achieved both in the representative panel and even more importantly regarding our technological capabilities. Thanks to the recent developments resulting in a new generation of peoplemeters, the TVM4, which are currently replacing the older generation models, we are ready to face the challenge of measurement represented by the new broadcasting platforms, and in the near future we will be able to measure even the consumption linked to every interactive application" commented Auditel’s General Manager Walter Pancini to inquries made by the Italian Telecommunications Authority regarding the current panel's capabilites of audience measurement in light of the new broadcasting developments.
5/12/2001
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Australia
Last week was the final week of the official Australian Ratings Survey Year with all networks rushing to publish their annual reports by Monday morning, a task made easier for those using the full functionality and speed of TeleMonitor. All commercial metropolitan networks have now confirmed that they will be licensing the AGB Workstation from 2002 and contracts for 350+ Users will be finalised by year-end, commented Antonella Petra, Managing Director of ATR Australia.
4/12/2001
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United Kingdom
The new ATR UK People meter service of measurement is able to measure all current platforms, even those where there is no direct compliance, as the digital cable platform. Existing capabilities include its ability to measure the likely broadcast developments such as interactivity, electronic programme guides and many others.
3/12/2001
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AGB Group
TV Events Manager, Francesco Rossi, commented that this system, based on a video pattern recognition algorithm, allowing the system to automatically classify old/repeat spots ‘ has no doubt improved the efficiency, production time and quality of the database archive, which is then available to the user first thing the following morning, after broadcasting’.
26/11/2001
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Australia
As the ratings season draws to a close, the controversy that clouded the OzTAM system at the beginning of the year, appears to have all but disappeared. In fact some media buyers who are now winding up metropolitan network TV advertising-rate discussions are said to believe the new ratings system is a more accurate measure than the data supplied by its predecessor. ``I think in many ways they are a more realistic reflection of reality, rather than AC Nielsen's data," said one prominent buyer.
22/11/2001
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Poland
AGB Polska has extended its services by providing their main clients every morning with an SMS message giving details about the ATV and market shares for the main Polish stations. Also the final testing of the AGB Polska cable-satellite panel have just been successfully completed. The panel consists of 950 households.
19/11/2001
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Romania
Following all of the irregularities, with the final result from the JIC on May 20th 2000, that CSOP/TNS was the winner, of the fair market tender, AGB Data Research decided to take the issue to court. These allegations were valid, in that the court’s final decision was in AGB Data Research’s favour and furthermore the JIC, in June 2001 was officially dissolved. Since this decision, which in effect translates into a free market, as it was previously, back in 1997, AGB Data Research’s efforts have been concentrated on ensuring that together with the major market players that the TV industry is supplied with reliable and transparent data on which to make crucial decisions.
8/11/2001
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Mexico
The Mexican TAM service is one of the largest and most complex TAM operations in Latin America and its media community has today one of the most sophisticated and reliable TAM services in the world.
7/11/2001
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Australia
The AGB Group will participate in the Australian regional tender, not using Swiss Telecontrol AG wristwatch technology as incorrectly stated in the above mentioned publication. The proposal is based solely on the AGB Group proprietary TVM4 meter, which is at the people meter technology forefront, in that it is able to measure any type of broadcasting, including satellite, cable and terrestrial, analogue and digital, and time shift viewing.
22/10/2001
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Australia
ATR Australia has successfully signed up over 40 agency sites for TeleMonitor in 2002, representing 500 plus Users. Client reaction to the new features introduced in TeleMonitor 2.6 was very positive and led to the confirmaton of a number of contracts.
18/10/2001
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AGB Group
Over the last two years, not only has the AGB group been successful in their TAM data provision tenders, in The United Kingdom, Australia and The Philippines but has impressively increased its WorkStation sales by more than 40 %. This being made up of 44% new clients together with a 77,4% increase in new licences. These figures exclude any sales relating to our newest and potentially largest markets, being those of the United Kingdom and Australia.
5/10/2001
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Group
The above mentioned article, written by Joe Mandese, which appeared in the “Media Buyer’s Daily” on the 1st of October 2001, revealed some surprising conclusions, which I would like to comment on.
3/10/2001
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AGB Group
AGB Media Services is pleased to announce the recent promotion of Pedro Loureiro to Analysis Software Marketing Director.
2/10/2001
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Dominican Republic
Earlier this year, a joint venture between AGB Panamericana (51%) and Compañia Dominicana de Investigaciones (CDI) was formed, to transition the Dominican Republic TAM market from "diary" to peoplemeter based information.
28/9/2001
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AGB Group
Within the TV events division, AGB’s MultiGrabber system has already proved to significantly increase the efficiency of TV events data collection – requiring at least 25% less time than previously. Now AGB’s revolutionary Automatic Spot Recognition is offering a means to drastically reduce the resources required for this task.
The system allows detection of the old/repeat spots and automatically classifies them. With the Automatic Spot Recognition the TV events data collection activity can increase its efficiency up to 80%.
27/9/2001
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United Kingdom
The installation of the new panel is now virtually complete. Over 5,200 homes have been installed, exceeding the current panel of 4,485, and we are now in the final phase of panel installation. All of the homes have been recruited completely afresh – none of the existing BARB homes will be used in the new service.
26/9/2001
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Slovenia
Media Services AGB – Slovenia has singed a multi term peoplemeter contract with Pro Plus, part of the CME Group, for both its commercial channels, Pop TV and Kanal A.
24/9/2001
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AGB Group
TeleMonitor, part of the AGB WorkStation’s comprehensive analysis software tools, is providing TV networks, media specialists and advertisers with powerful decision making tools.
21/9/2001
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AGB Group
As the terrorist attacks against the US were taking place on Tuesday, September 11, 2001, television stations all over the world broadcasted these terrible events as they were unfolding.
17/7/2001
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AGB Group
No other international gathering is so uniquely focused on Television Audience Measurement. Some 120 dedicated TAM professionals, mostly Managing Directors, Client Services and Production specialists, from 20 different countries – with notable participation from Australian, German, Hungarian, Mexican and Slovenian TV Station representatives, who came together to gain valuable insight and to exchange experiences and knowledge.
22/5/2001
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Australia
May 22, 2001: ATR Australia's modern television audience measurement system has been given a 'thumbs up' in an independent auditor's report released today. The new ATR system, launched in January this year, will continue to be the standard for Australian television audience ratings for the next seven years, including the introduction of digital free to air broadcast.
3/4/2001
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Poland
In light of this achievement, on the 29th of March 2001, AGB Polska celebrated together with its clients at the “Hybrydy” Club in Warsaw, its 5th successful year
15/2/2001
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Australia
OzTAM's new ratings service, produced by ATR Australia, was officially launched at a function in Sydney, last Tuesday 13th February.
2/1/2001
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Australia
OzTAM is now the Industry Currency for Metropolitan Television Ratings Information
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