We could not find the page you were looking for.You might possibly find the information you requested on one of our other pages.Search Result for the following search criteria: forms
Abstract:
Each morning, clients are able to download the complete database via modem into their PC's. TV channels, advertising agencies, advertisers and other clients are able to perform complex data analyses using AGB Nielsen Media Research's customized analysis software.
Imagine a software which allows you to produce complex analysis of TAM data and at the same time with only a mouse click on a particular commercial break the possibility to analyze all commercial spots includ
Abstract:
Nielsen Audience Measurement (AGB Puls
d.o.o.) specialises in measuring Croatian TV audiences using the TAM peoplemeter
system. The company was founded in 2002 as a joint venture between the AGB
Group and Puls, a local market research company. Our measurement system is
accepted as market currency and is used daily by all relevant media people.
Our Mission
A television audience measurement (TAM)
system is reliable because of the provider’s solid experien
Abstract:
Measuring TV audiences requires state-of-the-art technology to ensure precise and accurate data is collected from the TAM panel homes, easily and effectively. Increasing numbers of channels, multiple broadcasting platforms, increased number of TV sets and remote controls per family have lead to a more complex TV environment.
Furthermore, the viewer is now faced with the possibility of utilizing the
Abstract:
There are many types of peoplemeter or electronic survey equipments. As cellular phone, peoplemeter is also adjusted to local TV environment in each country. But it has to have technical standard which is certified internationally by international institution, such as ARM Group that also issues GGTAM.
Types of peoplemeter are for analog environment, digital environment, off-line data collection through modules (an equipment to record viewing data) and on-line data collection through data transmis
Abstract:
As digital technologies advance,
consumers are increasingly exposed to information and entertainment content
across media platforms. Television, Computer and Mobile Phone screens have
become the indispensable ‘3-Screens’
of a modern consumer.
Building on the successful launch
of the TV/Internet Convergence Research Panel and positive feedback on the ‘Anytime
Anywhere Media Measurement (A2/M2) Three Screen Reports’
Abstract:
What is Regional TAM?
Regional TAM Pty Limited is a joint venture comprising the 5 FTA regional commercial networks – NBN Limited, Prime Television Pty Ltd, Seven Queensland, Southern Cross Broadcasting Pty Ltd, and WIN Corporation Pty Ltd.
Collected and marketed by Nielsen TV Audience Measurement, Regional TAM data is the official television audience measurement (TAM) of Free-To-Air and Subscription television viewing in the five aggregated regional markets and 19 component sub-market
Abstract:
The Establishment Survey is a large-scale, face-to-face questionnaire Survey, designed to define the characteristics of the population to be represented and from which the potential homes for the panel are drawn. This pre-survey defines the number of individual population of TV owner as the number of potential audience who have opportunity to watch. Based on city population data, the result of TV Establishment Survey (ES) can projects the number of household who own TV or HUT (household using TV) and the
Abstract:
Singapore, July 27, 2005 - AGB Nielsen Media Research today announced that it would cease providing its television audience measurement rating service in Singapore effective the end of July 2005.
Abstract:
AGB unveiled its latest television audience measurement technology during the Week of Audience Measurement, held 15th -20th June, in Los Angeles, CA.
The demonstration offered at WAM highlighted many advantages of this new technology, among which:
Measurement of all kinds of TV platforms (including all digital formats) without requiring cooperation from broadcasters (e.g. no embedded codes in the broadcast signal are required).
Accurate measurement of any form
Abstract:
The new ATR UK People meter service of measurement is able to measure all current platforms, even those where there is no direct compliance, as the digital cable platform. Existing capabilities include its ability to measure the likely broadcast developments such as interactivity, electronic programme guides and many others.
Abstract:
AGB Hungary, with their in-depth understanding of the Hungarian TAM industry, is now providing the market with a complete ‘creative cross-media activity database ‘software solution. The user is able to view and systematize the accumulated database, of one or many years, across the full spectrum of advertising forms.ARS simplifies the process of selecting and comparing advertisements. The software contains all the information of advertisements published in any type of media, and shows their fe
Abstract:
“We are pleased to have the possibility of updating the Authority about the improvements done since the last survey verification in 1988. These improvements have been achieved both in the representative panel and even more importantly regarding our technological capabilities. Thanks to the recent developments resulting in a new generation of peoplemeters, the TVM4, which are currently replacing the older generation models, we are ready to face the challenge of measurement represented by the new broadcastin
Abstract:
In a recent press release, BARB said that the verified data now met its rigorous ‘gold standard' and that the first set of data from the new service would be released to all subscribers today, 14th January 2002.
Abstract:
Media Services AGB – Slovenia has singed a multi term peoplemeter contract with Pro Plus, part of the CME Group, for both its commercial channels, Pop TV and Kanal A.
Abstract:
Trial test of a software product or application in the field prior to its final release, aiming to verify that the product or application performs the functions it is supposed to in a real world environment.
Abstract:
Web site on which Internet users make regular entries. Most blogs are based around a particular theme, with readers encouraged to add comments. Blogs typically contain a number of pages of related topics, along with links to other blogs and web sites. Forms include text, video (vblog), photographs (photoblog), or audio (podcasting). Authors of blog sites are known as bloggers.
Abstract:
The offer of several products as a single product or package (e.g. in the marketing of triple play offers involving broadband, telephony and television). Bundling can assume many forms in relation to the design and marketing of pay-TV packages.
Abstract:
Operating system for distributing TV services to viewers. Distribution platforms are typically classified according to whether the signals are in analogue or digital and delivered to the viewer via satellite, cable, terrestrial, DSL, FTTH reception. Further distinctions may be made according to whether the services are free or pay, and whether packaged or delivered by a particular platform operator, which markets its TV services as a single entity.
Abstract:
Collection of open standards for digital television maintained by the DVB Project. The family of DVB standards includes DVB-S, DVB-S2 DVB-SH and DVB-SMATV (satellite); DVB (cable); DVB-T, DVB-T2 (terrestrial); DVB-H (mobile handsets); as well as additional microwave distribution standards. DVB standards also cover conditional access (DVB-CA), software platforms for consumer video applications (DVB-MHP) and return channels. Each standard may exist in SD or HD formats. The DVB-T2 standard is not yet finalised
Abstract:
A recent compression standard for audio and video signals adopted in 2000 and developed by the Moving Pictures Expert Group (MPEG). MPEG-4 subsumes and surpasses MPEG-1 and MPEG-2 by adding advance features, including 3 D video images, HD and various forms of interactivity and externally-specified DRM support. Of special importance for IPTV, MPEG-4 promises to create full interoperability over the Internet, dispensing with the need for content providers to encode in multiple formats. Its greatly superior ba
Abstract:
The purchase of advertising in more than one medium owned by a media supplier, or by media suppliers who have a cooperative agreement. Multimedia buys can encompass multiple media vehicles within a media form (e.g. several magazines) or different media forms (e.g. magazines and TV).
Abstract:
Form of PVR/DVR, where the viewer stores programming on the network server of a service operator (i.e. TV-over-DSL operator) as opposed to a hard disc in the viewer’s PVR/DVR in the home. Although the two forms of PVR may function in the same way, they may invlove significant legal issues with regard to programme licensing/copyright.
Abstract:
General term for advertising on the Internet. The three main forms constitute search, classified and display.
Abstract:
Promotion in which advertiser pays for an association with a TV programme or series of programmes. In return for his payment, the advertiser is granted sponsor accreditation, which may take several forms subject to international and national regulations (e.g. accreditation in programme guides, billboards at the beginning/end of the programme, break, bumpers, product placement, sponsor mentions within the programmes as well as outdoor advertising and billboards featuring the sponsors logo in the case of broa
